You are listening to your favorite playlist on Spotify. After a while, Kendrick Lamar's 2012 banger "Swimming Pools" comes on and you ready yourself to sing along every word of the chorus. But wait. This is a world without cups. How is Kendrick going to pour up before he dranks??? How can he head shot and drank??? Sit down, drank??? Stand up, drank??? How can he pass out, drank??? Wake up, drank???
The answer is he cannot. King Kendrick would be limited by the lack of cups. And imagine how boring that song would be without its iconic hook. Imagine how stressful existence would be without cups. Imagine drinking out of rivers by your hands, lapping up water out of a fountain like a dog, laying under the faucet looking foolish, using a spoon to lap up Coke at dinner, getting an absurd, gigantic spoon for winning first place.
So what does a cup do in its simplest form? Well, it takes a liquid from a source and makes it portable. Much like it's cousin (who has a glandular problem) known as The Barrel. The cup takes the human action of scooping a liquid from its source, carrying it in your hands, and sipping it (given that it is a beverage), or pouring the liquid onto another surface. But how has this effected us sociologically?
As humans we have delegated much to The Cup. Its magic ability to allow us to take liquids with it, have changed how we live, how we purchase, and even how we utilize resources.
Cups have changed the human trend of staying close to rivers, mountains, and streams for access to water. We can use cups (or more often their big fat cousins) to move fresh water inland. Otherwise we'd be stuck with big ugly aqueducts like the Romans.
How would you get your Big Mac and large Coke sans cup? Would you have a giant straw drinking from a communal lake of coke? No. Would Bloomberg outlaw your Big Gulp gulpy straw because it makes you fat? Would you walk into your kitchen and hold your head under the faucet and getting sprayed with water just to hydrate yourself? Would Indiana Jones search for the Holy loopy straw??? Cups have changed our lives with their very existence, and they even shape geopolitical affairs.
Imagine fields and fields of crude oil. But after America occupies the region how will they get it back??? Giant pipelines running across the sea? Drilling for domestic oil sources at the risk of ecological disaster? These are the possibilities we have without the big fat cup known as the barrel or drum. Which the global oil market uses to weight the price.